Overview
Purpose
The purpose of this site is to give clients an idea of what to expect when they arrive to this place. I want to make sure they have all the information they need to have the best time and to keep safe while enjoying such a thrilling activity.
Audience
Our site’s focus is for families and friendly gatherings. I want to give them the best, most friendly, and most exciting experience they can find. I also want them to find our sources easily no matter what device they use, giving them little to no struggles on finding information.
Branding
Website Logo
Style Guide
Color Palette
Palette URL: https://coolors.co/396e94-e7c24f-a43312-381d2a-aabd8c
| Primary | Secondary | Accent 1 | Accent 2 |
|---|---|---|---|
| [#1F2041] | [#87BBA2] | [#4F6D7A] | [#B3AF8F] |
Typography
Heading Font: [Shadows+Into+Light]
The reason I chose this font as the heading is because I wanted to keep the outdoors and handwritten feel to the site. This one gives it the rural feeling desired.
Paragraph Font: [Alegreya+Sans]
I chose this font to give some contrast to the heading font. The sans serif of this font helps keep the feeling of the outdoors, but at the same time, doesn't make it look too busy.
Normal paragraph example
The best Whitewater Rafting in Colorado, White Water Rafting Company offers rafting on the Colorado and Roaring Fork Rivers in Glenwood Springs. Since 1974, we have been family owned and operated, rafting the Shoshone section of Glenwood Canyon and beyond.
Colored paragraph example
Trips vary from mild and great for families, to trips exclusively for physically fit and experienced rafters. No matter what type of river adventures you are seeking, White Water Rafting Company can make it happen for you.
Navigation
Site Map
The Site Map of a site is just like it sounds…it is a map of the pages in a site and how they are related and linked together. From the map above we can see that we will eventually have the Home page and 2 sub or child pages.
The lines that connect them all together indicate that each page should be accessible from any other page, it is essentially showing us the global navigation for the site.
Wireframes
Wireframes are like blueprints for making webpages. They should show the major sections of content that will be on the page and the relative locations of each element. In the wireframe below you can see there will be 6 sections to our page:
- At the top we have a section with the logo (the box with the mountain means an image) and the navigation bar.
- Then there is a banner image that stretches all the way across the screen.
- Next we have some text and an image
- ...followed by another row made up of an image and some text.
- Then one more section of text with no image.
- Lastly, a footer containing a copyright/name line and 3 social media icons.
